Almaty Code Cup is a competitive programming Olympiad for students in Grades 7–12, held in a team-based ICPC format. The project included a visual identity and a set of applications that shape a cohesive, contemporary tournament presence: website, certificates, merchandise, and promotional materials.
Design Approach
At the core of the identity is a technology-driven visual language that conveys logic, speed of thought, and the competitive spirit of programming. Through high-contrast graphics, typography, and code-inspired imagery, we built a distinctive system that performs equally well across digital environments, print materials, and merchandise.




